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Hi, I’m Tamsin—a London-based Senior Product Designer.
Selected work
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Reed.ai
Coming soon.
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O2 Priority
Redesigned the O2 Priority mobile app (iOS & Android) to enhance the onboarding experience, streamlining user preference collection for more personaliSed content delivery. Focused on accessibility, prototyping, and performance optimiSation to improve engagement and retention.
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Fred Olsen Cruise Lines
Redesigned the Fred. Olsen Cruise Lines website to create a seamless, user-centric booking experience, enhancing engagement and improving conversions by 50%. The new design strengthened the brand’s adventurous identity while optimising usability and accessibility for a diverse audience.
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Parenting Matters
Redesigned Parenting Matters to create a more engaging and accessible experience, enhancing branding, mobile responsiveness, content organisation, and community engagement. Focused on accessibility and performance optimisation to ensure a seamless experience for all users.
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Gleneagles
Redesigned the Gleneagles Hotel website with a mobile-first approach, blending luxury storytelling with intuitive navigation. The refreshed design enhances user engagement, streamlines the booking experience, and elevates the brand’s digital presence in hospitality.
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Uber
Developed a versatile portfolio toolkit to enhance user engagement, drive conversions, and maintain brand consistency across Uber’s expanding mobility services. Designed to be scalable and adaptable, ensuring a seamless experience across diverse markets and touch points.