Hey I’m Tamsin.

A senior product designer based in London.

Experince

With over eight years of experience in product and digital design, I specialise in crafting user-centred, insight-led solutions that deliver meaningful impact - for both users and businesses. I’ve designed for some of the world’s leading B2C and B2B brands, including Uber, eBay, Aesop, Gleneagles, Gumtree, Vodafone and O2 Priority.

My recent work for Reed.ai has focused on taking an AI-driven product from 0-1 - designing intelligent, human-centred experiences that simplify complex systems and drive business value. Leading the design of this new recruitment platform, I worked closely with cross-functional teams to shape conversational interfaces, define ethical user flows, and align emerging tech with user needs.

I bring a strong blend of UX and UI expertise, stakeholder collaboration, and team leadership to every project - always grounded in business strategy. I’m passionate about accessible, inclusive, and sustainable design, and I thrive on solving complex problems through collaboration, creativity, and clear thinking.

Personal life

I’m passionate about football - I play for the Victoria Park Vixens and support Arsenal Women’s FC, often cheering them on at the Emirates. Staying active is a big part of my life, whether is regular strength and conditioning gym sessions, testing my limits in the sauna and cold plunge, or cooking up nutritious meals at home. I’m also a big fan of exploring London’s food and coffee scene, always on the hunt for the next great spot. Movement, community, and good food keep me energised - and I love finding new ways to challenge myself.